12.5% Growth Expected for Vegan Chicken Nugget Market

According to a report by Orion Market Research, expansion will be driven by rising health consciousness among buyers, particularly in the wake of the Covid-19 pandemic; concerns about the link between animal agriculture and infectious diseases have led some shoppers to reduce their meat consumption. The pandemic in addition led to a long-term increase in online food purchases, which has benefited some vegan chicken nugget brands. Furthermore, many buyers are aiming to lead a more ethical and sustainable lifestyle, while modernization in developing countries is bringing products such as meat alternatives to a wider audience. Soy-based vegan nuggets are expected to have the largest marketplace share, closely followed by wheat and pea-based products.

Regionally, the Asia-Pacific will see the highest expansion rates, but Europe and North America will in addition continue to see considerable advance. ©Impossible Foods Vegan nuggets go mainstream One name that has experienced particular success is the US’ Rebellyous Foods, whose plant-based nuggets are now available at over 100 major school districts across the country. The nuggets can be produced more quickly and cheaply than their conventional counterparts, and are said to be preferred by many children.

Beyond Meat and Impossible Foods have also helped to make vegan nuggets mainstream, with their products widely available at leading fast-food chains in many countries. Even US meatpacking giant Tyson Foods has rolled out plant-based nuggets , as its sales of conventional meat begin to fall.